Monday Myth Debunker – You Should be Constantly Updating Casting.

If you missed our @TheCastingDirectorsCut webinar on Friday, we’re going to go ahead and start with a now-infamous quote by the incomparable @somethinglikemike. ⁠

“Treat us like you’d treat your gym. How often do you want to hear from your gym? If it’s an amazing 50% membership deal, GREAT! Other than that, you don’t really want to hear from your gym.”⁠

So, basically, THAT, but let’s dive a little deeper. ⁠

How often are you “updating” casting directors? Every week? Every month? ⁠

The key, once again, is to be intentional and mindful of your time and of ours. ⁠

Thinking of emailing everyone that you finally finished a feature-length script you’ve been working on for 5 years? That’s amazing! And definitely deserves some Door-Dashed donuts. But that’s probably not something we need to know, especially since it has nothing to do with acting.⁠

Resist the urge to update us before you have a career-changing update. Because updating us once you do will 𝕙𝕒𝕧𝕖 𝕞𝕠𝕣𝕖 𝕥𝕣𝕒𝕔𝕥𝕚𝕠𝕟. ⁠

The key to having “communication access” is to nurture and be respectful of that relationship. ⁠

We love actors. We really do. ⁠

𝔹𝕦𝕥 𝕪𝕠𝕦 𝕒𝕣𝕖 𝕟𝕠𝕥 𝕥𝕙𝕖 𝕠𝕟𝕝𝕪 𝕒𝕔𝕥𝕠𝕣.⁠

We get more postcards, letters, emails, packages than you could imagine. Here are some basic do’s & don’t to help you stand out:⁠

DON’T send lengthy newsletters about baking cookies on your family farm in Iowa, etc. ⁠
DON’T send postcards/mailers to every person in a casting office. It doesn’t make sense, it’s a waste of paper, and only one person needs that information. ⁠
DON’T send more than one update every 3 months (potentially sooner if it’s a BIG, life-changing update)⁠
DON’T follow up if you don’t hear back from us. We need to prioritize work and getting more emails only stresses us out further.⁠

DO make sure you send your materials with your email! ⁠
DO add a headshot to your signature (this is an easy addition—takes up little space, and is a quick way to jog our memory).⁠
DO be intentional, to the point, and PERSONAL in your update.⁠
DO properly address the mail/email — double-check name spelling!⁠


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